What does the future look like for TikTok? Will it continue to dominate social media or will other platforms take over? TikTok has become a huge hit since its launch in 2016. The short video-sharing app allows users to create their own music videos and share them with friends. In 2017, it was reported that TikTok had surpassed Instagram as the number one mobile application in the US.
TikTok is currently owned by ByteDance whose website is https://www.bytedance.com/en/, a Chinese company valued at $75 billion. If you want to see where the app goes from here, check out our predictions below.
TikTok is a short video app that allows users to make videos and share them with others. Users upload content ranging from music clips to lip-sync performances to funny skits. In 2022, TikTok will become much bigger than it is now. Here are some predictions for what we’ll see on TikTok in 2022:
More Influencers Will Be Featured on TikTok
Influencer marketing is becoming increasingly popular among brands. Brands like Nike, Adidas, and Coca-Cola have been investing heavily in influencer marketing. By partnering with celebrities and sharing their products, these brands hope to reach consumers directly.
We expect to see more influencers featured on TikTok in 2022. We predict that TikTok will continue to grow its user base and expand its platform so that more influencers can be featured on the site.
TikTok Will Become Much Bigger Than Instagram
Instagram currently holds the number 2 spot when it comes to social networks. However, according to Statista, TikTok is expected to surpass Instagram in terms of active monthly users by 2021.
This growth is due to several reasons. First, TikTok is owned by ByteDance, a Chinese company. As China continues to open up economically, it’s likely that ByteDance will continue to invest in expanding TikTok internationally. Second, TikTok is very similar to Instagram in terms of design and functionality. Third, TikTok is growing rapidly in popularity. According to Statista, TikTok was downloaded over 1 billion times in 2018 alone.
TikTok Will Continue to Grow Its User Base and Expand Its Platform
ByteDance owns both TikTok and Musical.ly. Both apps were created to compete with Vine, another short video app. Since Musical.ly was acquired by Facebook in 2016, ByteDance has continued to develop TikTok. They’ve also expanded the app beyond just short videos. Now, TikTok features longer videos, too.
By 2022, we expect TikTok to continue to grow its user base and expand its platform. We expect to see more features added to the app, including filters, stickers, and games.
TikTok Will Feature More Music Videos
Music videos are a big part of TikTok culture. Many TikTok stars feature music in their videos. Some even collaborate with artists to produce original songs. In 2022, we expect to see more music videos on TikTok. We predict that TikTok will continue to add more features to the app, including music videos.
TikTok Will Add More Features for Kids
Kids love TikTok. They’re able to express themselves creatively without worrying about being judged.